E Bebek brand defines himself as “Marzanet”. This combined Turkish word has became three different words which come together into one identity. These three words are; store, market and internet...
So the new chain store concept design, should become the combination of three structures. That’ s why the general ambiance of new stores mostly like a market design. However, you can see some features of the store design, especially into the facade.
Additionally there is an internet point inside the store where you can follow the e-trade products of the brand.
The main conceptual criteria is to create a powerfull welcoming effect. So the path has been defined on the ground and ceiling which creates a way for customers, they can follow it from entrance to exit.
Design Team : Okan Bayık , Serhan Bayık , Ozan Bayık ,A.Emre Mert